I’m a leader in Product, Design, & User Research working at the intersection of social impact and technology.
Skills
Design Thinking
UX Research
UX, UI & Visual Design
Facilitation
Communication
Product Strategy
Growth Design
Product & Project Management
UX Copy
Case Studies
Going Electric Customer Discovery
Contract work with a leading non-profit in the US, aiming to remove fossil fuel appliances. Facilitated Design Sprint, conducted interviews, & created an ecosystem map. This work was part of a grant application in which they were awarded 2 Billion dollars.
Building a Fintech Early-Stage Start-up
Partnered with the Founder to create a platform that reimagines the loan underwriting process to make capital more accessible to Latinx small business owners.
Reimagining App Information Architecture
Future-proofing app information architecture while also ensuring consistency across visual and interactive user experiences.
Converting Web Traffic to App Installs
A data-driven case study with multiple consecutive experiments, attempting to convert existing web traffic into app installs and retained app users.
Ethnographic Research and Needs Discovery
In-home interviews to identify the needs, behaviors, and motivations of our target demographic.
Developing the Practice of Release User Testing
An example of growing team processes, managing design team practices, and ensuring our users were at the center of every conversation.
Identifying Adjacent Users in Preparation for Scaling User Acquisition
This case study explores identifying core users, who are adjacent users, how to identify them and validate their existence to influence product strategy.
Let’s work together…
I’m interested in speaking and working with people and/or companies that are trying to stop or mitigate climate change.
I’m also currently looking to consult with female, non-binary, queer, and/or POC, founders. Please reach out, I’m excited to speak with you and see how we might work together. To learn more click here.